The Smoffice, or the World’s Smallest Office, is made specifically for one lucky start-up to flex their entrepreneurial muscles in one of the nation’s best places for start-ups: Durham, N.C.
As a small business thriving in the “Bull City” ourself, The Smoffice web project was an ideal creative opportunity. Our client approached us with this huge idea to squeeze the most deserving start-up company into the world’s smallest office space, situated in the center of downtown Durham. Ironically, we found ourselves facing the same question as Smoffice applicants: how do we fit a big concept into a tiny space? Several motivational playlists and sketches later, the solution finally presented itself. In keeping with our client’s desire to maintain a clean and minimal design, we pooled resources from our very own studio to develop a website that spoke to the competition itself. As a result of an effective collaboration both with our client and our team members, the world’s smallest office has made quite the splash. Check out TechCrunch and the New York Times to see what we mean.